October is the Cancer Awareness Month and there are fashion brands who are joining the fight by supporting the cause and giving back.
Close to My Heart’ lace bra, H&M
H&M’s Close to My Heart collection is designed with comfort in mind for women who have had a single or double mastectomy. The bra has pockets for prostheses ranging from 32A to 38D and is available in three designs – plain, lace and a front zipped sports bra. These bras can also be worn by women who have not had a mastectomy.
Pink Pony Big Shirt Polo, Ralph Lauren
Ralph Lauren has launched The Pink Pony campaign since 2000 as its worldwide initiative to fight against cancer For this year, it has launched its biggest one yet—the Together in Pink campaign, featuring survivors and families who have been affected by the disease. 25% from the sale of each item in the Pink Pony collection will be forwarded to an international network of cancer charities.
990v4 Pink Ribbon sneaker, New Balance
New Balance has its Lace Up For the Cure collection and will be contributing 5% of the sale of each product from this collection to Susan G. Komen, the largest breast cancer organization in the United States. They are also giving a minimum donation of $500,000. The Lace Up For the Cure collection is available for both men and women which consists of shirts, shoes, and accessories.